|
|
|
| Recruiters
World in Review
|
|
Aligning
Offline & Online Outreach
|
|
June
21, 2006 ~ Volume
VII, Issue 5
|
| This
Month's Features: |
|
|
Also
in
this Issue: |
|
|
|
Online,
Offline Media
Creating
a Message that Resonates
By:
Christine Hirsch
|
|
Do
your online and offline messages connect? The signs
of disconnect are common in today's recruitment
advertising campaigns: direct mail that doesn't
include an online component, list overlaps, inconsistent
messaging across media, and media biases. To appeal
most effectively to candidates, recruiters must
break down the silos that exist between offline
and online media. The payoff for integrating your
online and offline messages can be huge. Create
seamless campaigns that are on message across all
media and imminently measurable down to the customer
level.
The
online, offline disconnect didn't happen by accident.
Online marketing grew up as a separate marketing
tool, driven by a more technical breed of recruiter.
It was new, cool and exciting. Driven by compelling
cost efficiencies, online thought it was in a class
of its own. And it was, for a while. Old-school
marketing never completely fulfilled its promise
of customized one-to-one marketing, mostly due to
reach limitations and cost issues. Furthermore,
its long-term focus on customer relationship management
wasn't up to the demands of a fast-changing economy
with a short-attention span.
Read
the full article at the following link:
http://www.recruitersworld.com/articles/rw/christine/onoffmedia.asp
|
|
| |
HOST
YOUR OWN VIRTUAL
EVENT!
|
Outreach
that Engages,
Informs & Brands
|
|
Not
only does the event appeal to candidates, but it
really gives the recruiters involved a sense of
pride in knowing they are participating in something
leading edge.
-- U.S. Government Representative
|
|
Looking
for a dynamic outreach solution? Want to reduce
your cost-per-hire? Use TalentEvent! to create a
customized virtual hiring event. TalentEvent! used
interactive technology to simulate the look and
feel of in-person recruiting events. Access local
talent, collect resumes, and build lasting candidate
relationships right from your office. Reach larger,
more diverse audiences 24-hours a day on the web.
To
learn more about TalentEvent!, email
sales@talentevent.com, call 773-549-1495, or
visit TalentEvent online at www.talentevent.com.
|
|
| |
|
Anatomy
of a Classic Corporate Hiring Procedure
And Why its Guaranteed to Fail, Part I of III
By:
Frank Risalvato
|
Last
October I received a call from the regional human resource
director of a multi-billion dollar corporation. For the
purposes of this story we'll refer to his company as Zeta
Corporation. After
receiving a voluminous manual depicting an in-depth description
of each position, I agreed to take on the two most critical
positions. We negotiated a $10,000 non-refundable retainer
to initiate the process … knowing full well even if our
organization delivered several candidates to each slot …
we may still never see a hire due to internal idiosyncrasies.
The manager
agreed to the ten thousand dollar retainer with one stipulation:
"All I
ask Frank", he added "Is that you report back with any
deficiencies you experience dealing with our Human Resource
folks so I'm aware what we can be doing differently".
"Fine"
I replied. "As long as you promise to not shoot me when
you hear what I might have to say".
Read
the full article at the following link:
http://www.recruitersworld.com/articles/risalvato/anatomy1.asp
|
| |
Recruiters World
Surveys
You voted. Here's what RW
users said about hiring today |
| |
Demand for Talent: Is it Harder or Easier to Hire
Today? |
| |
Harder
|
|
| |
Easier |
|
| |
No
Change |
|
A
new recruiters' survey is featured every week on the RW
home page. Survey results are not scientific and only
reflect the opinions of those who choose to participate.
Vote
in this week's survey at:
http://www.RecruitersWorld.com/Subscriber/SubscriberHomePage.asp
|
| |
Job Openings
View the Latest Postings on RecruitersWorld.com
|
|
Looking
for work in the recruitment or HR fields? Check out these
recent opportunities posted on RecruitersWorld.com (free
login required):
At Recruiters
World, it is our mission to promote the business needs
of our subscribers. Receive unlimited openings and get
your postings featured in RecruitersWorld
in Review when you join as a Premium
or Pro Member.
|
| |
Search
the Resource Guide
*Job and Resume Boards *
Recruiting Ad Firms * Investigative Services * Search Firms
* Recruiter Profiles *
|
|
The Recruiters
World Resource
Guide is your complete recruiting resource. A
master directory of recruiting services and organizations,
it's more than a guide -- it's intelligence to help plan
and implement complex recruiting strategies.
Search Recruiters
World's directories of Job & Resume Boards, Search Firms,
Recruitment Advertising Firms, Investigative Service Firms,
and Individual Recruiter Profiles. While
you're there, post your Profile for free!
Search
the RW Resource Guide today:
http://www.RecruitersWorld.com/Directory/DirectorySelect.asp
|
| |
| Next
Issue: |
| >
Frank Risalvato: Part II, Anatomy of a Failed Corporate
Hiring Process |
| >
More Jobs, Surveys, and Special Offers |
| |
|
Your
Feedback Wanted!
E-mail:
feedback@recruitersworld.com
with thoughts or questions
|
| |
Recruiters
World (TM) In Review * Copyright 2005 * HRT
Internet LLC TM
|
|